Frog Hollow is a neighborhood in Hartford, CT. Frog Hollow NRZ is a group of residents, businesses, and nonprofit organizations working together to revitalize Frog Hollow.
They came to Civic Design for help on rebranding their neighborhood. I took lead on this project and created their logo. Our art director was teaching us about calligrams and as he was presenting I thought why not make Hollow into a frog since it already had "OllO" the hard part was figuring out how to make the H and W into legs that didn't look out of place.